Amplify Relations team members are active in our community and within our industry! Below you will some…
We’re glad to see you back again! Today, we’re going to dive into a favorite element of our new ad—the mug. Start by navigating to Photoshop and create a new 8.5 x 11 document, setting the dpi to 300. Search your stock photography website of choice and select an image of a mug. Drop your new mug image into your newly created document.
Hide the background layer by clicking on the ‘eye’ icon. Clean up the residule white space on the image with the Eraser tool.
Rename your new mug layer and proceed to select the (T) type tool. Add whatever text you see fit. When you’re finished, duplicate your type layers by hitting Command J and hide the duplicated layers. Then merge the type layers together.
To achieve the bend effect that follows the mug’s curvature, click on your newly combined layers and press Command + T to transform it, followed by selecting Warp by clicking on the icon or right clicking and selecting it from the menu.
Drag the handles along the curvature of the mug to achieve the desired effect. If you’re adding a character to your mug (as we did), bring them in to Photoshop, place them within the bounds of your canvas, and transform them to fit the mug, as we did with the text just above.
The final effect we need to add is the steam rising above the mug. The best way to achieve a steam effect is to search for a brushes online. A favorite location of ours is http://www.brusheezy.com/. Download your favorite smoke brush and get painting!
Once you’ve made your selection, import them into Photoshop. After you’ve installed, select your smoke bush shape and create an empty layer above your background. Consider using a black background for the best results. Grab the (B) brush tool and start painting! The lower the Opacity percentage, the better the effect for steam.
And that’s all there is to it! Don’t hesitate to apply it to any image that may call for smoke! Thanks for staying with us! We’re happy to have you!